The KBO & KBSA unveiled a brand-new national baseball team logo and Brand Identity (BI) for the first time in 18 years.
The modern rebrand features a dynamic “KOREA” wordmark and “K” lettermark inspired by pitching, swinging, and traditional mask dance.

The new color system locks in the classic “Team Korea Navy” as the primary signature color, but adds “Team Korea Light Blue,” “Team Korea Blue,” and “Team Korea Red” as secondary sub-colors so the branding can scale flexibly across digital media and new merchandise.

New uniforms and official fan merchandise featuring the rebrand are slated to drop later this summer ahead of the Asian Games tournament.
The actual roster for the 2026 Asian Games team will be announced in a press conference this Thursday (June 11) at 2 PM KST.